THE french esport Web TV
O'gaming is a french web TV mainly broadcasting esport contents. O'Gaming broadcats 24/7 on the video platform Twitch (Amazon) video games matches, talk-shows and competitions about esport. The Web TV has channels dedicated to the most popular game of the sector Overwatch, League of Legends, Starcraft 2 or Hearthstone. O'Gaming differentiates itself from its competitors by broadcasting major international tournaments. The company became a chosen partner for major actors of the esport industry like Riot Games or Blizzard, to be the french official commentators of important events.
I first worked for O’Gaming during my first internship as an artistic director assistant and it was an amazing experience, as a professional level as a human one. Thus it was a pleasure for me to work again with them some years later as a freelancer graphic designer.
My tasks were to realize visuals elements for the CSGO and the Overwatch channels for different competitions or tournaments that O'gaming was commentated. That could be the social media layout, the show itself (banner, waiting video) or even the realization of leaderboard, planning... I also could make some Twitch emote for the channels stream chat.
The CSGO channel broadcasted a lot of different tournaments. Thus it was important for the O'Gaming audience to identify at a glance what content they were watching. For that, it was really important that each tournament or competition was easily identifiable thanks to a strong and recognizable identity.
Generally, for tournament visuals and layout, I started with the logo only that gave me the general identity of the tournament, its colors, its mood... I also made some research about the tournament history, if it was its first edition or not, what was its audience, where it happened... From that and by respecting the identity provided mainly by the logo, I created other elements that would be shared by all the communication around the tournament : the fonts, the backgrounds, the colors, the shaping...
You could find below some of my works that I made during this project.
The channel I was mainly in charge of was the CSGO (Counter-Strike: Global Offensive) one. This channel was very active because there were a lot of different tournaments and competitions to cast around this game, like at least one every two weeks.
Copenhagen Games is the largest eSport event on Denmark and takes place every year in Copenhagun during spring since 2005 and it's organized by SLAP. It's mostly known for its CSGO competition.
CS_Summit is a tournament organized by Beyond the Summit, a media company that creates and broadcasts high-quality esports content. They're mostly known for their dota2 tournaments but in 2017 they made their first CS:GO tournament. Since then it' become an annual event.
DreamHack is the world’s largest computer festival and DreamHack Open is its premiere esports circuit featuring 8 live LAN tour stops across The World. It has been launched in 2012 and the official title featured in DreamHack Open is Counter Strike: Global Offensive.
PGL is one of the biggest esports organizations in Europe, running and promoting events since 2002. The CSGO PGL tournaments is one of the biggest event of the CSGO scene. The tournament first started with a global qualifier, divided in 4 regions (Asia, Europe, America and Russia), followed by an offline qualifier in Bucharest. Finally the 8 best teams can participate to the major tournament in Krakow.
Underdogs is a tournament organized by O'Gaming. Originaly created for Starcradf 2, they made it for CS:GO also ! the casted CSGO tournaments is always about the biggest teams and the better player, but with Underdogs O'Gaming wanted to highlight and organize a tournament for french subtop teams that haven't that visibility. They're not the best in the world but they're still really strong in the french competition !
I was also in charge of the Overwatch channel. The tournaments of this game mostly always provide complete assets kit to use, so for this channel I mostly work for the needs of O'Gaming for its own content.
O'Gaming launched its own streamers so I had to make some visuals for the announcement for example but also for the streamers so they can use some already made and branded assets during their streams.
I also made some visuals for different tournaments when it was needed.
O'Gaming streams its content on the Twitch video platform. When you stream a video on Twitch, your viewers can leave you comments and discuss in a chat. This functionnality is really popular in Twitch, and something that viewers use a lot in those chats are emotes. The streamer can create personnalized emote for their audience.
I made some emotes for the CSGO and overwatch channels. They're mostly "private joke" that the community of each game can understand easily but can be still pretty obscure for a totally new viewer. One of the difficulty with this project is to made really small icon that are still easily readible, on a black screen or a white screen.
This work was really rewarding and allowed me to make a lot of visuals linked to esport, an area that I really like. The main challenge was to never repeat myself, always try new things and innovate for each tournaments. and I think that I nailed it pretty well ! 😉